Day 3 at OFFF and we arrive early (11am) to see if we can get closer to the front for the special guest debate. Luckily, we did! On the panel we had Joshua Davis, Aaron Koblin, PES, Florian Schmidt of Hi-Res!, and …






The guys went through there work failures, which is slightly repeated from yesterdays talks but interesting as always. We got to learn a bit more about their processes when working on personal and corporate projects, and also about there keen-ness to spread their own code in order to let people either improve it or even to use on our own projects, just accustomed to our own needs. All in all you could see why these guys are called the pioneers of digital design…they use there own failures and experiments to help design progress furthermore. Some interesting type treatments from Joshua Davis too!
Unfortunately, Grey London couldn’t make it due to work/client problems, which led to the farcical presentation of the workshop go-ers from the previous 2 days, lead by Renecent. It wasn’t of any fault of the students though, i’m sure its not easy to speak about your stuff in front of 3,500 people who were already at disappointment because of Grey London, but ahh well, they tried but in theme with the festival, it was a graceful fail!
Digital Kitchen showed us a HBO television title sequence. I’m trying to think about the name of the show but can’t seem to get it. Anyway, the presentation was nicely done from the Creative Director, who showed us some of their fails during the whole process of concepting and realization. The whole deck was nicely made actually, they used motion graphics to do all the transitions, which made it uniquely stylized in theme with the tv titles.



And then, the 3,500 strong crowd said hello to someone in a black/blue dress with white spots. Yep, that was Stefan Sagmeister in the black/blue dress with white spots! Quite a way to make an entrance i’ve gotta say! Not a 100% sure why he wore the dress but who cares! As the crowd settled down and got to grips with the guy, he began his talk on the subject of Happiness in Design. A lecture that i’d seen before but he did show a couple of new designs since then. The double school bus project that he mentioned about a year ago has finally gone through and the good news is that Obama has approved plans to take around $70b away from military funding and begin to use it for the US education system instead (don’t quote me on those figures though!).



Unfortunately we had to miss Kyle Cooper’s talk about his OFFF titles as it would have taken forever to get back to Lisbon with the 3,500 others also trying to get onto one train. I’ll be looking for a video of his finale once i get back to London and finally get to use the internet without having to pay €8 for 60mins of usage!